{"id":52172,"date":"2025-07-08T07:40:07","date_gmt":"2025-07-08T05:40:07","guid":{"rendered":"https:\/\/www.innovamarketinsights.com\/webinars\/webinar-insights-in-action-jobs-to-be-done\/"},"modified":"2025-07-08T07:40:07","modified_gmt":"2025-07-08T05:40:07","slug":"webinar-insights-in-action-jobs-to-be-done","status":"publish","type":"webinars","link":"https:\/\/www.innovamarketinsights.com\/de\/webinars\/webinar-insights-in-action-jobs-to-be-done\/","title":{"rendered":"Insights in Aktion – Zu erledigende Aufgaben"},"content":{"rendered":"

Webinar On Demand – Auf dem wettbewerbsintensiven Markt von heute muss man verstehen<\/span>warum<\/span><\/i>Verbraucher eine Entscheidung treffen, ist wichtiger als<\/span>was<\/span><\/i>die sie w\u00e4hlen. Was w\u00e4re, wenn Ihr Produkt nicht einfach nur gekauft wird, sondern eingestellt wird, um ein Problem im Leben Ihres Verbrauchers zu l\u00f6sen? <\/span> <\/span><\/p>\n

Wir teilen Insights durch echte Fallstudien mit f\u00fchrenden CPG-Unternehmen. Erfahren Sie, wie das Jobs to Be Done (JTBD) Framework von Innova herausfindet, was die Wahl von Lebensmitteln beeinflusst und hilft, Produkt-, Marken- und Portfolio-Strategien zu gestalten. <\/span> <\/span><\/p>\n

Nehmen Sie mit Annie Rehncrona, Global Category Manager bei Lantmannen, und Francesco Manzi, Verbraucher Insights Consultant bei Innova, an unserem ersten Webinar zur Beratung teil. In diesem Webinar erfahren Sie, wie JTBD Insights in Innovationen umwandelt und warum es an der Zeit ist, mit dem Raten aufzuh\u00f6ren und L\u00f6sungen zu entwickeln, die die Bed\u00fcrfnisse der Verbraucher wirklich erf\u00fcllen. <\/span> <\/span><\/p>\n

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Was, wenn Ihr Produkt nicht nur gekauft, sondern eingestellt wird, um ein Problem im Leben Ihres Verbrauchers zu l\u00f6sen? <\/p>\n","protected":false},"featured_media":50972,"template":"","categories":[],"tags":[1342],"insights360":[1237,329],"topics":[1275],"f-b-category":[],"region":[1107],"class_list":["post-52172","webinars","type-webinars","status-publish","has-post-thumbnail","hentry","tag-beratung-webinar","insights360-consumer-de","insights360-produkte","topics-verbraucher","region-global-de"],"acf":[],"yoast_head":"\nWebinar Insights in Aktion - Jobs To Be Done. 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