Market Sizing

When looking for new growth opportunities for your current portfolio or from NPD and new innovations, you need market data that provides a comprehensive and robust picture of potential across categories, countries and regions. With our market sizing platform, it’s easy to access the data you need.

Features and benefits

✓ Essential stats

Category sizes by value and volume to include forecasts and 3 year CAGR projections as well as per capita consumption levels.

✓ Cross category comparisons

Understand how your category is performing relative to other food and beverage categories and the wider industry and see which categories are set to drive future growth.

✓ Global and country data

Size categories globally, by region and by country to help you understand which geographic markets are most significant for your category now and for the future to help guide your market expansion and investment strategies.

✓ Join the dots for richer insights

Combine our market sizing data with category specific consumer insight and NPD trends to get a complete picture of what is driving and shaping category performance and potential.

Get in touch