IN THE NEWS

How ketogenic is trending in foods and supplements

The ketogenic diet has come to considerable prominence in recent years, thanks in part to growing adoption among celebrities, media personalities, and professional athletes. Keto is currently the diet of choice of Katie Couric, Halle Berry, LeBron James, and Tim...

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Catering to “The Adventurous Consumer” in 2019

Targeting increasingly adventurous consumers, set on new discoveries and experiences, will be key to developments in the food and beverage industry in 2019. The connected world has led consumers of all ages to become more knowledgeable of other cultures, contributing...

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Study: Plant-based to be top trend for 2019

Eight in 10 U.S. consumers have changed their own or their family’s diets to try to be healthier, with over 39% of them increasing consumption of fruits and vegetables, according to the 2018 Consumer Lifestyles Survey, conducted by Innova Market Insights, The...

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USDA grants $600K to develop seaweed bread

Seaweed is set to become a major trend in Western markets. According to Innova Market Insights, sea vegetables such as seaweed, nori, kelp, and wakame saw 21% growth in new product launches from 2012 to 2016, and the commercial seaweed market is projected to reach...

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Top trends for food and beverage in 2019

Big health food and drink companies must go small with their marketing tactics as sceptical consumers are shunning established firms and demanding ultra-ethical brands, according to new research revealed at Health Ingredients Europe. Researchers from Innova Market...

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Veripan introduces all-purpose gluten-free flour mix

There have been problems formulating gluten-free flour without running into taste, texture and mouthfeel issues, so if this new product delivers as advertised, Veripan could find its new Panafree product in great demand. The company said the product — which is a...

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Carbery wheys in with new Bifipro fermented dairy ingredients

Leading global manufacturer of specialty and nutritional dairy ingredients, flavors and cheeses, launches WPI product for energy bars at Health Ingredients Europe. Specialty food ingredient supply, Carbery, launches a new ingredient range at Health Ingredients Europe...

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Satisfying the mindful consumer

Baking and snack products positioned as healthy and responsibly made will gain momentum as 2018 ends and 2019 begins. Although consumers still crave indulgence in various categories, they are increasingly aware of what they eat and how it is made, and they’re fixing...

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10 key snack trends to watch

There is no doubt that healthy snacking is trending, with emphasis on clean label, protein and veganism launches. According to Innova Market Insights, as snacks become healthier, more wholesome and satisfying, they are increasingly fulfilling the role of mini meals.

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Packing lollies for millennials and everyone else

Packaging generates brand identity and sets trends, and it is particularly significant in point-of-sale items like confectionery and snacks. Whether the relevant point is aesthetics, functionality, protection or sustainability, packaging that convinces through its...

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The Top 10 Food Trends For 2019, According To Whole Foods

Twenty-six subject experts from Whole Foods have been convening for four years to predict what’s coming next to their own shelves and to the food world as a whole. These experts range from a master sommelier and global beverage buyer to a senior R&D culinologist...

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Adventurous consumers tops food and drink trends for 2019

Increasingly adventurous consumers, hungry for new discoveries and experiences with their food, are influencing the future of the food and beverage industry. Indeed, ‘The Adventurous Consumer’ has topped Innova Market Insights’ Top Ten trends for 2019. This consumer...

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Research shows 2019 set for a year of adventurous consumers

Targeting increasingly adventurous consumers, set on new discoveries and experiences, will be key to developments within the food sector, including confectionery, during 2019, according to research group Innova Market Insights. The connected world has led consumers of...

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Essentia introduces new organic beef bone broth powder

Ingredients manufacturer Essentia Protein Solutions has added a new organic beef version to its bone broth powder range. Bone broths are recognised for a wide range of health boosting benefits, and Essentia’s new organic version, OmniBroth BBB Organic, aims to tap...

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Global confectionery market set for sustained growth pattern

Figures for confectionery and gum buying rates for the top 10 highest consuming countries in the world are set to increase at growth rates of between 0.5 percent to 3.0 percent until the year 2022, according to Innova Market Insights. The research group said global...

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What Does Sprouting Add to Grains?

Altered grains are “sprouting” up in unexpected places and in increasing numbers in the U.S. -- in baked goods, cereals and snacks, even in spreads, dips and gravies. According to Innova Market Insights (www.innovamarketinsights.com) for the period 2013 to 2017, U.S....

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Trending products in the probiotics space

Innova Market Insights reports that a quarter of U.S. consumers say they experience digestive health issues on an almost daily basis. As a result, gut health is top of mind for many consumers and, with probiotics widely known to offer benefits for digestion, huge...

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Why Keurig Dr Pepper Is Buying CORE Nutrition For $525M

Keurig Dr Pepper announced that it would buy CORE Nutrition for $525 million by the end of the year. The company would acquire CORE Organic and CORE Hydration, but Keurig Dr Pepper (KDP) has already been managing most of CORE’s distribution for several years. The move...

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The rise of beauty supplements in the US, in charts

In the past, the beauty supplement category has been pegged perpetually as not quite ready for prime time in the US, which has the biggest dietary supplement market in the world but lags behind smaller markets like Japan, Italy, and France for supplements with this...

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Plant-based milk alternatives disrupt dairy

THE humble oat doesn't exactly ooze Instagrammable cool. Yet it is fast becoming the star in trendy coffee shops, favoured by baristas as their faux milk of choice thanks to its "mouthfeel", taste and ability to foam and be swirled into "latté art". Demand for...

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10 Food Trends That Will Shape 2018

The year 2017 goes down in history as the most important ever in grocery. The food world around us is changing at incredible speed, and the industry must evolve. Grocery, now "cool," is an industry that is attracting talent from the best schools and companies who

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Packaged Foods’ New Selling Point: Fewer Ingredients

Scientists at Hershey Co. spent a year and a half working to cut the number of ingredients from its classic chocolate syrup. The company's marketers wanted the product's label to be short and sweet. By this spring, it succeeded and launched Simply 5 with just five...

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Beans: The Superfood You’ve Always Known

Beans are the new kale. More than 2,500 new food products touted pulses, a category that refers to beans and other dry-harvested legumes inclduing chickpeas, lentils and peas, in 2017. That marks 11% increase from 2016, according to Innova Market Insights, which...

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Collagen goes from cosmetic additive to food ingredient

Collagen, an additive often found in beauty lotions, is gaining traction as a functional ingredient in foods, writes Anne Marie Chaker. In 2017, more than 280 new supplement and food products containing collagen were launched, based on data from Innova Market Insights.

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Su Ha
Innova Market Insights
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6824 BH Arnhem
The Netherlands
P: 00 31 26 303 2411
E: su@innovami.com

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