Ingredient Insights

Dive into macro and micro analysis of the ingredients market.
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Home | Insights | Ingredient Insights

Innova gives you the tools to analyze the component parts of a product. Track higher level ingredient trends for the bigger picture. Drill down into specific ingredient types for detailed understanding.


Measure current and potential volumes. Discover the broader influences shaping future ingredient trends. Stay informed of what’s new and emerging. Target your research to pinpoint sources of growth.

All your ingredient needs in one place

New Products Database

Innova’s extensive database tracks 4,000+ ingredients. Your analysis can stretch from individual product formulations to worldwide trends.

Ingredient Genius

This Innova dashboard draws from a huge range of data, bringing it together to enable you to quickly focus on the key insights you need.

Reports

Innova’s analysts have a wide-ranging understanding of the ingredient space. Our customized services can focus this knowledge on your projects.

Services

Innova’s analysts work with branded manufacturers and flavor specialists like you to tailor research to your specific needs.

Accelerate your innovation journey now

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Spot

Understand the broader consumer and market trends influencing the use of ingredients now and for the future.

Scope

Identify gaps, opportunities and growth potential for new or existing ingredients in the category, location or market you are targeting.

Develop

Use Innova’s unrivaled market and consumer insights to identify the lead ingredients that fit with your product concept.

Be Inspired

Stay aware of inventive ingredient use and the changing tastes of consumers. Learn about the latest big movers and winning formulations.

  • ingredients
  • Webinar
Webinar Natural Ingredients in the Spotlight
Our research shows that more than 9 in 10 consumers globally at least sometimes check out ingredients of interest on product labels ...
Healthy Fruits and seeds
  • Fiber
Food and Beverage Fiber Trends 2023
Fiber is appearing in more F&B categories than before following increased consumer awareness ...
Hands holding health supplement tablets and the bottle
  • Supplement
Supplement Trends
Explore the latest trends in the supplements market, including the rise of personalized nutrition ...

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