REPORT Global Bakery Trends 2025

April 15, 2025 – Consumers seek bakery products that offer enjoyable, comforting experiences rooted in tradition. We explore ways in which Bakery products can meet known consumer demands by exploring opportunities in flavor innovations, naturalness and freshness.

Creating Memorable Moments

Consumers look for real experiences in everyday bits of happiness, and bakery products play a significant role in enhancing shared moments of enjoyment and indulgence.

Going Back to Basics

Whether it is authenticity and tradition, bakery products can leverage homemade or handmade products, traditional flavor and locally produced to create more authentic product experiences for consumers.

Unpacking Quality and Ingredients

Product quality and integrity are becoming increasingly important to today’s consumers when evaluating value for money and health benefits. This growing demand for transparency and inclusivity is shaping the future of trusted bakery offerings.

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