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From the industry-defining global insights of Innova’s annual Top Ten Trends to what’s shaping individual categories and ingredients. Benefit from proven forecasting based on robust data and an Insights 360 approach for fully rounded analysis.
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From flavors to packaging, category trends to consumer behavior. Stay ahead of the most significant trends. Discover what’s new and emerging and the future implications for the sector.
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- Consumer
- Relaxation flavors
Relaxation Flavors Trends in the US
Explore the latest relaxation flavor trends developing across the US, including consumer insights and herbal trends ...
- free-from food
Free-From Food Trends in the US
Explore the latest free-from food trends in the US, including consumer insights and ingredient trends ...
- Europe
- free-from food
Free-From Food Market Trends in Europe
Explore free-from food market trends across Europe, including consumer behavior and growing categories ...
- Taste and Texture
Texturizing Food Ingredients Trends
Explore the latest texturizing food ingredients trends developing across the globe ...
- Dairy
- Dessert
- Ice Cream
- Non-Dairy
Ice Cream Trends
See how the ice cream and frozen yogurt trends are evolving across the globe ...
- Flavor
Global Flavor Trends 2025
Explore the latest global flavor trends of 2025, including mega trends and shifts in lifestyle ...
- Europe
- Iced Coffee
Iced Coffee Market Trends in Europe
See how the latest iced coffee trends are developing across Europe ...
- Beverages
- Flavor Trends
Beverage Flavor Trends in the US and Canada
See how the beverage flavor trends are developing in the US and Canada ...
- Snack Bar
Snack Bars Market Trends in the US
Explore the latest snack bars trend developing across the US, including consumer insights and flavor trends ...
- Japan
- Sauces
Sauces Industry Trends in Japan
Explore the latest cooking sauces industry trends developing across Japan ...
- Iced Coffee
Iced Coffee Trends in the US and Canada
Explore the latest iced coffee trends in the US and Canada, including product launches and flavor trends ...
- Coffee
- Hot drinks
- Tea
Hot Drinks Market Trends in the US
Explore the latest hot drinks trends in the US, including consumer insights and flavor trends ...
- Sauces
- Sauces and Seasonings
- Table Sauces
Table Sauces Industry Trends
Explore the sauces industry trends that are developing across the globe ...
- Dessert
- Ice Cream
- yogurt
Ice Cream and Frozen Yogurt Trends in Germany
See how the ice cream and frozen yogurt trends are developing in Germany, including product launches ...
- Beverages
- Fantasy Flavor
Global Beverage Flavors Trends
Explore the latest beverage flavor trends that are developing across the globe ...
- Energizing flavors
- Energy
Energizing Flavor Trends in the US
See how the latest energizing flavor trends are developing across the US ...
- Meat Substitutes
Meat Substitutes Market Trends in the US
Explore the latest meat substitutes market trends across the US and Canada ...
- Top Food Trends
Top Food Trends 2025
Explore Innova’s extended analysis of the top ten global food trends for 2025, including megatrends and consumer insights ...
- Fantasy Flavor
Colorful and Whimsical Flavors Trends
Explore the latest colorful and whimsical flavor trends developing across the US and Canada ...
- free-from food
Free-From Food Trends
See how free-from food trends are developing across the globe ...
- Private labels
Private Label Trends in the US and Canada
See how budget-smart culinary shopping trends are developing in the US and Canada ...
- Energy Drinks
Energy Drinks Industry Trends in Europe
Explore the latest energy drinks trends in the Europe, including product launches ...
- Energy Drinks
Energy Drinks Industry Trends
See how the energy drinks industry trends are developing across the US and Canada ...
- Grocery shopping
Grocery Shopping Trends in the US
Explore the latest grocery shopping trends that are developing in the US ...
- Retail
Food Retail Industry: Global Market Overview
Explore the latest global food retail market trends that are developing across the globe ...
- Sauces and Seasonings
Global Sauces & Seasonings Market Trends
See how the global sauces and seasonings trends are developing, including product launches ...
- Bio
- Organic
Organic Food Trends: Global Market Overview
Explore the latest organic food trends that are developing across the globe ...
- Asia
- Dairy
- Milk
Milk Industry Trends in Asia Pacific
Explore the latest milk drinks trends that are developing in the Asia Pacific ...
- Plant protein
- Protein
Protein Trends: Global Market Overview
Explore the latest global protein market trends, including dairy and meat alternatives ...
- Asia Pacific
- Plant protein
Plant Protein Industry Trends in Asia Pacific
Explore the latest plant protein industry trends across the Asia Pacific ...
- Dairy
- yogurt
Yogurt Trends in the US and Canada
See how yogurt trends are developing in the US and Canada ...
- Specialized Nutrition
Global Clinical Nutrition Market Trends
Explore the latest global clinical nutrition market trends, including ingredient innovation and mineral use ...
- Plant protein
- Protein
Protein Market Trends in Europe
Explore the latest protein market trends developing in Europe ...
- Snack Bar
Global Snacks Bars Industry Trends
Explore the latest snack bar industry trends developing around the world ...
- Consumer
Consumer Trends 2025 in the US
Explore the latest consumer trends in the US, including lifestyle shifts and attitudes ...
- Sauces and Seasonings
- UK
Sauces and Seasonings Industry Trends
Explore the latest sauces and seasonings industry trends in the UK ...
- Sweet Baked Goods
Sweet Baked Goods in the US
See how the sweet baked goods trends are developing in the US ...
- Bottled Water
Bottled Water Industry Trends
The global market for bottled water is booming. See how trends are developing across the globe ...
- Baby
- Kids
- Nutrition
Child Nutrition Market Trends in Asia Pacific
See how the latest child nutrition market trends are developing across the Asia Pacific ...
- Asia Pacific
- Chocolate
Chocolate Market Trends in Asia Pacific
Explore the latest chocolate market trends in Asia Pacific, including product launches ...
- Meat
Meat Industry Trends: Global Market Overview
Explore the latest global meat industry trends that are developing across the globe ...
- Asia Pacific
- Dairy
- yogurt
Yogurt Industry Trends in Asia Pacific
Explore the latest yogurt trends that are developing across the Asia Pacific ...
- Bottled Water
Bottled Water Trends in the US
Explore the latest bottled water trends in the US, including consumer insights and flavored bottled water trends ...
- Health
Planetary Health Trends in Latin America
Explore the latest planetary health trends and health diets in Latin America ...
- Non-Dairy
- yogurt
Yogurt Trends in Latin America
Explore the latest dairy and non-dairy yogurt trends are developing in Latin America ...
- Breakfast
Breakfast Market Trends in the US and Canada
Explore the latest breakfast market trends in US and Canada ...
- Lunch
- Nutrition
Lunch Trends in the US and Canada
Explore the latest lunch trends across the US and Canada, highlighting health-conscious consumer choices ...
- Indonesia
- Sustainability
Sustainability Food Trends in Indonesia
See how the latest sustainability trends are developing in Indonesia ...
- Nutrition
- Supplement
- Weight
Global Weight Management Trends
Explore the latest global weight management market trends, including consumer and market insights ...
- China
- Consumer
- Sustainability
Sustainability Food Trends in China
Explore the latest consumer expectations and emerging sustainability trends shaping China's market ...
- China
- Consumer
Consumer Trends in China: Lifestyle Choices
See how consumer lifestyle trends are developing across China ...
- Meat
- Poultry
- UK
Meat Industry Trends in the UK
See how the latest meat industry is developing in the UK, including product launches and top flavor trends ...
- Consumer
- Indonesia
Consumer Insights in Indonesia
Explore the latest consumer insights, including healthy food choices and time-saving solutions in Indonesia ...
- Consumer
- Europe
European Consumer Trends
Explore how consumers lifestyle choices and shopping habits are evolving in Europe ...
- Consumer
- North America
Consumer Insights in the US and Canada
Explore how global megatrends have a strong impact on lifestyle decisions that US and Canadian consumers make ...
- Consumer
Global Consumer Insights
Explore the latest global consumer insights, including personal health and wellness trends ...
- Biscuits
- Flavor
- Sweet
Savory Biscuits Industry in the US and Canada
Explore the latest savory biscuits industry trends in the US and Canada ...
- Europe
- Plant protein
Plant Protein Trends in Europe
See how the latest plant protein ingredients trends are developing in Europe ...
- Bakery
- Europe
Bakery Industry Trends in Europe: Alternative
Explore the latest bakery industry trends that are developing across Europe ...
- Consumer
- Latin America
Consumer Trends in Latin America
Explore how generational differences are shaping consumer preferences food and beverage industry in Latin America ...
- Beverages
- Carbonated
- Soft drinks
Global Carbonated Soft Drinks Trends
See how the latest carbonated soft drinks trends are developing across the globe ...
- Omega-3
- Supplements
Omega-3 Trends: Global Market Overview
Explore the latest global Omega-3 Trends, including sustainability trends and market opportunities ...
- Bakery
- Europe
Healthy Bakery Market in Europe
Discover the latest healthy bakery market trends are developing across Europe ...
- China
- Consumer
Consumer Trends in China
See how generational differences are shaping consumer preferences food and beverage industry in China ...
- Bread
Global Bread Industry Trends
See how the breads and bread products trends are developing across the globe ...
- Carbonated Soft Drink
- Europe
Carbonated Soft Drink Trends in Europe
Explore the latest carbonated soft drinks trends in Europe, including product launches and consumer insights ...
- Chocolate Confectionery
Chocolate Confectionery in the US
Explore the latest chocolate confectionery trends in the US, including consumer insights and innovation trends ...
- Botanical Flavors
Global Botanical Flavors Trends
Explore the latest botanical flavors trends, including consumer insights and top flavor demands ...
- Consumer
- Europe
- Gen X
- Gen Z
European Consumer Trends and Behavior
Explore how the generational differences are shaping consumer choices within the European food and beverage industry ...
- Botanical Ingredients
Botanical Ingredients Trends
Explore the latest botanical ingredients trends are developing across the globe ...
- Baby Solid Food
Baby Solid Food Trends in the UK
Explore how the latest trends of baby solid food, including top flavors across the UK ...
- Dairy Alternative
- Europe
- yogurt
Yogurt Trends in Europe
See how the latest dairy and dairy alternative yogurt trends are developing in Europe ...
- Consumer
- Latin America
- Sustainability
Latin America Consumer Sustainability for F&B
Explore the Latest Latin America Consumer Insights into Food and Beverage Sustainability ...
- Consumer
- Sustainability
Global Consumer Sustainability for F&B
Explore the Latest Global Consumer Insights into Food and Beverage Sustainability ...
- Consumer
- Europe
- Sustainability
European Consumer Sustainability for F&B
Explore the Latest European Consumer Insights into Food and Beverage Sustainability ...
- Biscuits
- Sweet Baked Goods
Biscuits & Sweet Baked Goods Trends in the UK
Explore the latest trends in biscuits and sweet baked goods in the UK, including product launches ...
- Sweet Spreads
Sweet Spreads Market Trends in the US
See how the latest sweet spread trends are developing in the US and Canada ...
- China
- Dairy Alternative Yogurt
Yogurt Trends in China
Explore the latest dairy and dairy alternative yogurt trends across China ...
- Consumer
- Flavor
Top Flavor Trends: Global Consumer Insights
Explore the latest local flavor trends across the globe, including consumer insights and preferences ...
- Chocolate Confectionery
- UK
Chocolate Confectionery Trends in the UK
Explore the latest chocolate confectionery trends in the UK, including product launches, top companies and flavor trends ...
- Consumer
- Health
- Supplement
Immune Health Trends in the US
See how the latest immune health trends are developing across the US ...
- Bread
- France
Bread Industry Trends in France
Explore the latest trends in France's bread industry, including top brands, market size, claims, and flavor trends ...
- Dessert Flavor
Dessert Flavors Trends in the US & Canada
Explore the latest dessert flavor trends, including product launches across the US and Canada ...
- Immune Health
Global Immune Health Trends
Explore the latest global trends in immune health, including consumer insights and trends in supplements and ingredients ...
- Consumer
- Household
Household Trends: Global Consumer Insights
Explore the latest top household trends, including consumer insights and how new products are evolving ...
- FI North America
- functional beverages
Functional Beverages in the US
Explore the latest trends in functional beverages, including consumer insights and the leading category in the US market ...
- Iced Coffee
- UK
Iced Coffee Trends in the UK
Explore the latest iced coffee trends in the UK, including product launches and sales ...
- Asia
- functional beverages
Functional Beverages Trends in Asia
Explore the latest consumer and market trends within the South and Southeast Asian functional beverage landscape ...
- ingredients
- Starch
Food Trends with Starch Ingredients in the US
Explore the latest trends in starch ingredients across the US, including the rising demand for taste and plant-based foods ...
- Bakery
- Bread
Bread Industry Trends in the US
Explore the latest developments in the US bread industry, including recent trends and consumer insights ...
- Cheese
- Dairy
Cheese Industry Trends in the US and Canada
Explore the latest cheese trends, including product launches across the US and Canada ...
- Boomers
- Consumer
- Gen X
- Gen Z
- Millennials
Gen Z , Gen X, Millennials and Boomers Trends
See how the generational differences are impacting consumer choices within the global food and beverage industry ...
- Health
- Nutrition
Top Global Health and Nutrition Trends 2025
Explore the latest global health and nutrition trends, including consumer insights and key innovation opportunities ...
- Consumer
- Snack
Consumer Snacking Trends in the US and Canada
Explore the latest snacking trends impacting the food and beverage industry in the US and Canada ...
- Chocolate Confectionery
- Europe
European Chocolate Confectionery Market
See how the latest chocolate trends are developing across Europe ...
- Dairy
- Non-Dairy
- yogurt
Dairy & Non-Dairy Yogurt Trends in DACH
Discover how the latest dairy and non-dairy yogurt trends are developing across the DACH ...
- Consumer
- Latin America
- Snack
Consumer Snacking Trends in Latin America
Explore the latest snacking trends impacting the LATAM food and beverage industry ...
- Australia
- Consumer
Food Industry in Australia
Explore how the food and beverage categories are developing across Australia ...
- Dairy
- Milk
Global Milk Industry Trends
Explore the latest cream, creamers and evaporated milk trends across the globe ...
- Meat Snacks
Global Meat Snacks Trends
See how the latest meat snacks trends are developing across the globe ...
- Pizza
Pizza Trends: Global Market Overview
Explore the latest pizza trends, including product launches across the globe ...
- Consumer
- Snack
Consumer Snacking Trends in Asia Pacific
Explore the latest snacking trends impacting the Asia Pacific food and beverage industry ...
- Sports Nutrition
Global Sports Nutrition
See how the latest sports nutrition trends are developing across the globe ...
- Prepared Salad
Prepared Salad Trends: Global Market Overview
Discover how the latest prepared salad trends are developing globally ...
- Cat
- Pet
Global Cat Food Industry Trends
Discover how the latest cat food trends are developing globally ...
- Dog
- Pet
Global Dog Food Industry Trends
Explore the latest dog food trends, including product launches across the globe ...
- Europe
- functional beverages
Functional Beverages Trends in Europe
Explore consumer and market trends within the European functional beverage landscape ...
- Fruit
- Snack
Global Fruit Based Snack Trends
Explore how the fruit based snack category is developing across the globe ...
- Functional Beverage
Functional Beverage Trends in the US
Explore the latest research in the functional beverage marketplace across the US ...
- Energy Bar
Global Energy Bar Market Trends
Explore the latest cereal and energy bar trends, including innovations across the globe ...
- Functional Beverage
Global Functional Beverage Trends
Explore how functional beverage trends are developing across the globe ...
- Consumer
- Snack
Consumer Snacking Trends in Europe
Explore the latest snacking trends impacting the European food and beverage industry ...
- Bread
- Sandwich
Global Sandwich Market Trends
Explore the latest sandwiches trends, including product launches across the globe ...
- Alcoholic
- Beverages
Alcoholic Beverages Industry
Explore the latest flavored alcoholic beverages and hard seltzers trends across the globe ...
- Butter
- Margarine
- Shortening
Global Margarine and Butter Trends
Explore the latest trends in margarine and butter across the global food market ...
- Seafood
Seafood Industry Trends
Explore the latest seafood industry trends, including product launches across the globe ...
- Potato
Global Potato Product Trends
Explore the latest potato product trends that are developing across the globe ...
- Coffee
Coffee Industry Trends
Check out the latest coffee trends in the global food and beverage marketplace ...
- Supplement
Supplement Industry Trends in Europe
See how the latest supplement industry trends are developing across Europe ...
- Consumer
- Gen Z
Gen Z Food Trends to Millennials
Explore generational trends in the US and Canada food and beverage industry ...
- Canada
- Consumer
Consumer Food Trends in Canada
Explore the latest consumer trends across the Canadian food and beverage industry ...
- Salt
- Sodium
Global Sodium Reduction Trends
Explore how sodium reduction trends are developing across the global food and beverage industry ...
- Supplement
Supplement Trends in Asia Pacific
Explore the latest supplement trends, including innovations across Asia Pacific ...
- Consumer
- Flavor
Global Consumer Trends for Pure Indulgence
Check out how indulgence trends are shaping up across the global food and beverage industry ...
- Consumer
European Indulgence Insights
Check out the latest trends in the European food and beverage industry for indulgence ...
- Cat
- Dog
- Pet Health
Pet Health Market Trends in the US
This report examines US pet owners’ behaviors, attitudes and trends in the pet food market ...
- Oils
Global Oils Trends
Explore the latest global oils trends, including innovations across the globe ...
- Beverage
- Drink
Carbonated Beverage Industry in Europe
Explore the latest carbonated beverage trends in the European food and beverage industry ...
- Cat
- Dog
- Pet Food
Pet Health Market Trends in the US
Explore the different ways health trends are developing within the pet food and treat market in the US ...
- Breakfast Cereals
Breakfast Cereals Market in the UK
Explore the latest breakfast cereals market trends across the United Kingdom ...
- Drink
- meal
- Milk
Drinks Trends in the US and Canada
Explore the latest meal replacements and other drinks trends across North America ...
- Consumer
Food Industry Trends: IFT FIRST 2024
Explore how the food and beverage industry is developing through the lens of IFT FIRST ...
- Consumer
- Nutrition
Nutrition Trends at IFT FIRST
Check out the latest nutrition trends on display at IFT FIRST impacting the global food and beverage industry ...
- Sugar Reduction
Sugar Reduction: Global Trends and Innovation
Explore the current sugar reduction trends in the global food and beverage industry ...
- Dairy
- Milk