Read the full report Healthy Snacking in the US
August 29, 2025 – Healthy snacking is no longer about compromise or discipline – it’s a mainstream expectation, with 73% of consumers snacking at least once daily and over half becoming more mindful of their choices in the past year. “Healthy” has become table stakes, not a badge of honor; the snacks that win fit seamlessly into daily routines, deliver on taste and texture (with 36% unwilling to compromise on flavor and 49% on texture) and make self-care effortless.
Talk to an expert for detailed forecasts and trend analyses for one of the world’s most innovative markets.
Interested in the Innova’s Healthy Snacking in the US report? Complete the contact form to purchase this report.
- Single Report: Purchase lifetime access to this specific study in PDF format
- Membership Access: Subscribe to our food and beverage market intelligence platform and access hundreds of reports and analytical tools.
