October 22, 2025 – This report is an innovation analysis for the cheese & cheese alternatives category globally, based on new product launches tracked in the Innova Database between Jan 2025-Jun 2025. The report goes beyond launch activity to explore key themes, ingredient and flavor directions and positioning strategies, supported by additional insights from industry news, consumer research and desk analysis. The subcategories included in this report are: cheese – processed cheese, cheese – semi-hard and hard, cheese – soft and semi-soft, cheese – fresh and cream, cheese – soft cheese desserts, and cheese – non-dairy.

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