Read the full report Fish & Seafood in the US

November 27, 2025 – Seafood is entering a period of steady integration into US eating habits. Retail value and volume are moving upward together, signaling that growth is grounded in real consumption despite rising prices. Increased consumption outweighs reduction, and the rise of home preparation – 59% is prepared at home, up from 53% in 2023 – suggests that rather than cut back on fish and seafood consumption with reduced dining out, they are taking matters into their own kitchens.

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