Read the full report Ingredients for Supplements in the US & Canada
February 17, 2026 – The North American supplements market has been growing moderately (6% CAGR) over the past five years and is projected to continue growing at about the same rate through 2027. The diverse and widely fragmented supplement industry is evolving in a way that appears to be moving toward a segmented and tiered system of offerings, driven in large part by advances in technology and consumer expectations of more streamlined choices and customized or bespoke products related to unique lifestyle and wellness goals. Acting upon the need to simplify an overwhelming array of choices for the consumer, hybrid formulations and bundled and stacked offerings are increasingly promising to serve multi-purpose roles and cut down on the number of products that consumers need to manage.
Talk to an expert for detailed forecasts and trend analyses for one of the world’s most innovative markets.
Interested in the Innova’s Supplements in the US & Canada report? Complete the contact form to purchase this report.
- Single Report: Purchase lifetime access to this specific study in PDF format
- Membership Access: Subscribe to our food and beverage market intelligence platform and access hundreds of reports and analytical tools.
