March 25, 2026 – Precarity is not new to the world of foodservice, particularly since the 2020 pandemic triggered shutdowns. Rising prices, labor issues and global conflict have made it difficult for operators to catch their breath, and unfortunately, this is unlikely to change in 2026. Competition is fiercer than ever, with consumers looking for value in more complex ways, demanding that dine-in foodservice also offer opportunities for entertainment, socialization and an overall experience that makes spending feel worth it. Fast food and delivery serve a marked different niche, with the obvious convenience at the forefront of motivations. Rising prices, however, have a similar impact on this sector: consumers are increasingly unwilling to pay increasing premiums simply for ease.
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