Read the full report Trending in Color Ingredients in F&B in the US
October 30, 2025 – Color plays a pivotal role in the food and beverage industry, shaping consumer perceptions, influencing purchasing decisions, and reinforcing brand identity. In the US, the landscape of color ingredients is becoming increasingly complex. Robert Francis Kennedy Jr (RFK Jr), working with the Food and Drug Administration (FDA) and advancing his Make America Healthy Again (MAHA) initiative, has announced plans to phase out several petroleum-based synthetic food dyes.
Talk to an expert for detailed forecasts and trend analyses for one of the world’s most innovative markets.
Interested in the Innova’s Trending in Color Ingredients in F&B in the US report? Complete the contact form to purchase this report.
- Single Report: Purchase lifetime access to this specific study in PDF format
- Membership Access: Subscribe to our food and beverage market intelligence platform and access hundreds of reports and analytical tools.
