July 29, 2025 – Asian flavors inspired nearly two-thirds of launches with regional or ethnic flavors – an outsized influence on the local-flavors-go-global market. However, there is a significant opportunity gap as a result. Asia’s share of new food and beverage products with regional or ethnic flavors is disproportionately low relative to its importance to total food and beverage launches. Manufacturers must find a way to turn that equation around.
One of the industry’s primary challenges is balancing the authenticity of a region’s cuisine with appealing to the palates of consumers from other areas around the globe.
Complete the contact form to request access to this report.
Interested to learn more about Local Flavors Go Global: Consumer and Market Insights? Request the report using the Contact Form.
