REPORT Gen Z Food Trends: Global Market Overview

Read the full report Generation Z Eaters – Global

January 19, 2025 – This report explores the evolving attitudes and behaviors of Generation Z consumers toward food and beverage choices, focusing on how their values, lifestyles and cultural influences are redefining the market. It examines five key themes shaping this generation’s consumption patterns: Generation Z’s values and purchasing priorities, health and wellness, technology and digital influence, adventurous and diverse taste preferences and the rise of the sober curious movement.

Talk to an expert for detailed forecasts and trend analyses for one of the world’s most innovative markets. 

You’ll uncover: 

  • Consumer insights: Use consumer-related statistics to identify trends and market opportunities. Understand what is driving consumers, by following demographics and lifestyles. This report thoroughly assesses the most important consumer-related information specifically tailored to the topic in question.
  • Future directions: Add reliable future predictions to your business plans and goals.

Interested in the Innova’s Generation Z Eaters – Global report? Complete the contact form to request access or purchase this report.

  1. Single Report: Purchase lifetime access to this specific study in PDF format
  2. Membership Access: Subscribe to our food and beverage market intelligence platform and access hundreds of reports and analytical tools. 

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