REPORT Water Trends in the US

Read the full report Trending in Bottled Water in the US

November 19, 2024 – This report examines the consumer attitude and behavior about bottled water (flavored and plain) consumption in the US. We highlight the following trend influences. Taste/flavor is among the top attributes for bottled water consumption and flavors are explored. The what’s next section highlights the opportunities, drawing on insights and observations within the report.

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