This report discusses issues surrounding clean labeling, what it means to consumers and how it is affecting NPD. Understanding of clean labels continues to evolve among consumers: although additive removal is still very much at its heart, more and more consumers are also associating the issue with environmental issues.
Gain insight into the latest product launch data regarding claims, flavors, top companies and more. Use consumer-related statistics to identify trends and market opportunities. Understand what is driving consumers, by following demographics and lifestyles. Add reliable future predictions to your business plans and goals.