July 1, 2026 – For the sixth edition of this year, Innova Insights takes a look at the last 4 of our Top Trends: Trend #7: Worth Every Bite, Trend #8: Mind Balance, Trend #9: Crafting Tradition, and Trend #10: Justified Choices. We also take a look at what trends are happening in the global beer market and how mood is influencing flavor innovation.

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